I was refreshing the page constantly, the Ewing x Concepts came up, then after about 5 minutes of refreshing i scrolled down and the USO's were in the 4th row down, sold out. I dont know if they were there the whole time or they just became available at 12? either way, no luck.
what im trying to say is that it is EXPOSURE. both for Black Sheep and Nike SB. It isn't specific for this shoe. It's just another example of bad publicity being good publicity. It got everyone's attention didn't it? Nike know what they're doing. Everything they do, from providing influencer's...
'Brah' it's a discussion not an argument. No need for emoji's. But you make a good point. Nike should have learned their lesson in 2003. They definitely did NOT make the same 'mistake' 11 years later.
The difference is that the Heinekens used a generic star and a colorway. The BS sb's are using Gucci's exact monogram, just with the letters changed. Justifying a star is much easier than justifying a monogram.
I believe that if this was a guerilla marketing stunt, it is not Nike desperately clawing at something to make a sale, but more so an experiment in the manipulation of social media and current sneaker culture. Nike is constantly adapting and experimenting as a corporation, and that, in part, is...
It's strange because you're right, but at the same time... that was then, and this is now. The all-over Gucci print is outdated and tacky, and i mean outdated from 2003, not from the era that these took inspiration from. It's too soon to bring it back, if you know what I mean.
That being said...
Are we SERIOUSLY supposed to believe that a corporation like Nike wouldn't do the legal legwork before committing to a manufacturing run? There's no chance that they were blissfully ignorant throughout the design process and actually went to production if there was even the slightest chance of a...
Still waiting in line for the blacks...i think this is the longest ive waited in line. 51 minutes and running
Edit: i know theyre sold out no need to inform me. I got the tweet too.
come on man, i can't believe im replying to this. if you read my post you'd see that I was shown the ATC FO's by a friend, hence the reason I googled ATC FO. It does add up, you're math skills just aren't the sharpest.