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That Gentry interview got me thinking, who runs JB's marketing campaigns? Is it Weiden & Kennedy like Nike or do they have their own in housedepartment?
Jordan Brand Marketing question
- Thread in 'Jordan Brand' Thread starter Started by matt53,
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In house..
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Weiden & Kennedy is Nike's in house marketing group.
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Actually, according to wikipedia they are "one of the worlds largest independent marketing firms"
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Jordan Brand marketing is top notch
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Wikipedia=FALSE info
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