Thank You for Helping NT Donate $2,768.60 to JDRF!

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Just wondering, how much ad revenue does NT generate every month?

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It varies by month depending on traffic, clicks, and the going rate.

Unfortunately, prices are down lately and revenues aren't what they were a year ago. Part of this can be blamed on the market, though some of the blame may be attributed to our "sales team" at ezboard - or utter lack thereof.

We're not satisfied with the output, but we appreciate everyone's patience and support.

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I was wondering why a donation hadn't been made in a while.

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At present, not one cent of our earnings crosses our palms. As such, we rely on ezboard to render donations on our behalf. It's a unique arrangement and since it's a little outside their job descriptions we've run into plenty of hurdles along the way, which have inhibited a number of our donations.

We've actually made more donations than have been announced, so there's a bit of a backlog. We have another three or four donations that we still need to announce and then, after that, we're probably going to pool our money for a larger donation since revenues have been rather anemic in recent months.


If you like this particular selection, be sure to send VABigPoppa a thank you note. His work with the JDRF inspired this donation. We're proud to support the JDRF in its fight to cure juvenile diabetes and we all look forward to announcing new donations in the months to come.

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Can you share exactly how much revenue each click generates? Or would that be some sort of violation with Google?

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That's the rub, Google doesn't even tell you. If you check out their FAQ for publishers, there's a question asking for CPM and CPC rates (cost per thousand impressions and cost per click) and their general answer is "Want to know how much you can make? Sign up and run the ads. You'll find out when you get your check."

Under ezboard, Ad Sense is our only option. We used to run ads from other networks, which helped maximize revenues, but apparently that became too much for ezboard's dwindling staff to manage. Since ezboard manages the ad unit, I don't even have access to individualized statistics. The only figure we get from ezboard each month is our revenue total.

During the summer months we tend to experience a lull in traffic (the holiday season represents our peak), but even relative to last year our revenues are way off. It's an unacceptable situation and we're going to make sure that, one way or another, it's corrected.

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If you have to click it only when you are genuinely interested, why do they put games and such?

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Let me phrase it another way: if you're motivated by the AD that's fine. Google doesn't want US to motivate you, though.

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