This would definitely explain the green glow releases. Probably saw the 4s going for $800 in goat and figured it would be an automatic hit lol.. whoever is running things at JB is out of touch.Yeah I definitely think there is some truth to this, also it’s pretty clear they use StockX/GOAT as a measure of what is popular and simply create derivative cws like:
“Oh, Mochas are popular?? Well, let’s release the ‘We got Mochas at home!’”
Official Air Jordan 1 Retro High Thread Vol: Best Model/Thread
- Thread in 'Jordan Brand' Thread starter Started by Spectacular23,
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Reminder that any shoe is designed/workshopped/brainstormed for a year+ before we see it on the shelf. There is a whole industry based around predicting and setting trends, especially in regards to color, that is not limited to sneaker colorways lol. Maybe these latte joints aren't as nice as mochas, but if someone wants a shoe to match their earth tone outfits, they might be pretty happy with em.
Also, mochas dropped in 2020. Let's take kids that were 16 in 2020 that are now 20 in 2024. They might not have been able to get mochas in 2020, but now they can get lattes. I think that's pretty good for nike and for the consumer.
Also, mochas dropped in 2020. Let's take kids that were 16 in 2020 that are now 20 in 2024. They might not have been able to get mochas in 2020, but now they can get lattes. I think that's pretty good for nike and for the consumer.
Or if they want consumers to have them they could just re-release em.
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Then dudes would whine and cry about that. It's too soon. It's lazy.
Some people are going to complain regardless
It's weird to me. Do people complain about stuff on the Chickfila menu they don't buy?
Idk why but people have a strange hate fetish for Jordans. The stuff they criticize JB for online can be applied to every other shoe maker... JB seems to be the focus of everyone's vitriol though.
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I've echoed this sentiment in this thread several times. Nice to hear someone else understand it, too
Still can't wrap my head around the fact that individuals on niketalk think jordan brand is producing exclusively for them
some y'all gotta take some basic business/marketing courses man
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Fat boy gonna pay it in fake bills
Mmmmmm bop! Never gonna get it, never gonna get iiiiiiiit
hopefully he put err'thing in his momma name.
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Pretty much exactly what’s happening with dunks.
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Also a reminder that the heritage and nostalgia that many of us here get from retros is not as important for acquiring new consumers. Loyal customers that would be buying retros of OG colorways are easy to account for and track, especially when they literally have nike accounts. They're cash cows. But there are countless untapped buyers that JB wants to turn into lifetime customers.
I live in Brooklyn where the NY Liberty play. Green glow 1s go pretty well with their primary color. There's a snipes across the street from where the Liberty's arena is, and the season starts in a couple weeks. Maybe a family walks in before the game and cops some 1s to match their Liberty gear. Maybe a kid walks in with their parents and likes the color and gets their first of many pairs of jordans to start with.
I was an 11 year old kid who got team jordans because they were cheap and had a jumpman on them. Fast forward and I wouldn't touch those with a 10 foot pole, but now I buy at least 3-4 pairs of jordans straight from the brand per year. That's a pretty good return for JB.
I live in Brooklyn where the NY Liberty play. Green glow 1s go pretty well with their primary color. There's a snipes across the street from where the Liberty's arena is, and the season starts in a couple weeks. Maybe a family walks in before the game and cops some 1s to match their Liberty gear. Maybe a kid walks in with their parents and likes the color and gets their first of many pairs of jordans to start with.
I was an 11 year old kid who got team jordans because they were cheap and had a jumpman on them. Fast forward and I wouldn't touch those with a 10 foot pole, but now I buy at least 3-4 pairs of jordans straight from the brand per year. That's a pretty good return for JB.
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I've echoed this sentiment in this thread several times. Nice to hear someone else understand it, too
Still can't wrap my head around the fact that individuals on niketalk think jordan brand is producing exclusively for them
It's really baffling to me that people don't understand it or they're intentionally being obtuse.
They feel that JB owes them something, rather than them being a corporation trying to make money and answer to stock holders. They don't treat Nike and JB like any other company. How dare Honda make the Odyssey. They should use that time and resources to create more Accord's and SUV's, because I don't like minivan's. I would sound crazy saying that. If you have a Tesla Model S you aren't complaining about the Cyber Truck being ugly.
People up here actually say they should make less sneakers. Yeah, Pizza Hut should try and create 60 quality pizzas a day instead of selling 600. That will keep them in business.
but then a week later they will complain about them not making enough Barkley's, Penny's or whatever hype sneaker with a name attached and them striking out and having to pay resell.
If JB produced 10 fire sneakers a month, they would complain about that. JB is making me spend too much money.
It seems difficult to buy what you like and ignore and move on from what you don't for some. After the 25 years NT has existed it seems like people would be over some of these conversations.
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Yes, no one wants that grilled sammach.
