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The Kilroys were advertised as a restock on Eastbay and Champs, but they had too many numbers to be just a restock. It seemed like 2nd release to me. Considering the fact that more than one retailer did this on Christmas day, I'm more inclined to believe that they don't actually call it what it is. Restocks usually go in 2 minutes. These were still up for almost a few hours before they were sold out. That has the makings of a rerelease as this thread states.We call those restocks. There is no second release, because there's no second release date. It's not advertised. There is no announcement on Twitter.
So it's a restock.
Keep in mind, they can call it whatever they want: restock, rerelease. Restock sounds nicer to the consumer rather than rerelease which would officially make people consider it a different set of production runs rather than the same production run, or close to it.