Originally Posted by johnnywillrocku
Thats a valid perspective. I think my relationship with the word limited is little different. I became very disillusioned with the word limited a few years ago when every nike release was labeled limited, yet more often then not you could walk into a store a cop or even from nikestore. It just became too much of a marketing ploy for companies to create unnecessary hype behind every release. I say all shoes are limited in the sense that somebody puts a limit on how many pairs will be made but that could be a couple hundred thousand pairs like with the Jordan 11 releases, or only a few thousand like Yeezy 2s. Technically there is only a certain amount of ANY shoe available for purchase whether it be this year's air max model or some Ultraboost colorway. The only shoe that has been continuously available in my time collecting sneakers is all white air force ones so to me that shoe is unlimited. It may just be because I'm a stickler for language but the term limited has just become too broad imo.
oh yeah definitely. in the literal sense of the word that absolutely true, but sometimes words get a different spin in the context of sneaker culture kinda like how Deadstock actually means unsold merchandise, but within the context of sneaker culture it means brand new. So when someone says a shoe is "limited" on here it generally means that they will be harder to get when compared to other releases aka general releases, whether that be due to allocation or stock quantity, and that their probably won't be enough stock to go around.