I do think they underpriced, they were good at the $170 mark but we have the $190 price now; Jordans are not designers shoes and should not exceed the $200 to $250 mark (depending on the shoe).
And his argument is that a shoe like the XI should be $300 retail. That's crazy.
I used $300 as an example for Legend Blue 11s, obviously other Jordan releases will have difference price points in which they sell out in the after market. Yes you are correct that Jordan creates hype by limiting supply, thus it's JORDAN creating the resellers, not customers creating them.
They are good at the $200 mark because of the patent leather, soles, and pads at the bottom but $300 is not acceptable for a shoe meant to be used to play basketball in.
BUYERS CREATE THE RESELL MARKET. Nobody else. You have your opinion, as wrong as it is and that's cool but Im done on this discussion
In economics, a product has a price point in which all supply is sold out and there are no extra customers that want to buy that product at that price point. This price point is called equilibrium.
You're done this discussion because you're supporting your argument with the 'logic' that exists in your head whereas I'm using actual economics.
But if they do that they will lose sales too, because their costumers will not be able to afford to get them.
You might know a little about economics but its apparent you know 0 about marketing. You raise the price point to $300 and you alienate your client base. You increase production and you kill the marketing plan behind your releases. You have lots to learn
Its not just the ones that cant afford it. Its also the ones that don't value a JB shoe at $300, me being one of them.
You're right about that if they were signed or seen action with MJ himself yes, but a shoe with a double lightning bolt on the heels no.
Of course $300 may alienate the clients and increasing production will kill the hype. But not in a SINGLE post did I mention this is something JB should do. I just used economics to point out why JB's pricing strategy creates a reseller market.
NO you didn't. PEOPLE PAYING RESELLERS IS WHAT IS CREATING THE MARKET. You're trying too hard but are wrong all around
And why do people pay resellers? Because JB is
THANK YOU!
Only so much you can talk about without even seeing the shoe lol
that is dumb...does he think that ppl won't pay resell but would be willing to pay 300 retail?
