taylor swift just saved the music industry

Anyone find it funny how all of a sudden there was articles about no one going plat....

There the next week Taylor drops and is on pace for 1.3 milli...just something I noticed
 
LeClutchJames said:
Anyone find it funny how all of a sudden there was articles about no one going plat....

There the next week Taylor drops and is on pace for 1.3 milli...just something I noticed
Click to expand...
LeClutchJames said:
Anyone find it funny how all of a sudden there was articles about no one going plat....

There the next week Taylor drops and is on pace for 1.3 milli...just something I noticed
Click to expand...

i also peeped [emoji]128064[/emoji]​
 
Last edited:
sckid20 said:
Swizzy
glasses.gif




Never heard one song from her
smokin.gif
Click to expand...
sckid20 said:
Swizzy
glasses.gif
Click to expand...
What songs is she jamming to?
 
LeClutchJames said:
Anyone find it funny how all of a sudden there was articles about no one going plat....

There the next week Taylor drops and is on pace for 1.3 milli...just something I noticed
Click to expand...

.. okay? I'm not sure what you getting at. She was gonna go plat before or after that article fam.
 
combo gd said:
Players gonna play play play play play play,
Haters gonna hate hate hate hate hate hate,
I'm just gonna shake shake shake shake shake shake,
Shake it off, Shake it off! wohoohoooooo!
Click to expand...

Some of you fail to grasp the fact that Taylor Swift got a lottttttttttttt of fans. Beeeeen had.
 
heLiumcLinton said:
So because you didn't hear about Taylor Swift that automatically means Kanye made her hot, no Kanye made her hot to you

What yall really should say is Kanye made Taylor Swift popping in the urban community because everybody else knew her :lol:
Click to expand...
In the music forum nothing but the urban community matters though :lol: Been that way.

If you want another pov go to the electro/dubstep thread :lol:
 
Tongues have been wagging since the news last week that on the same day TAYLOR SWIFT announced plans for a world tour in support of her new “1989” album and hours before expected record-setting sales figures for her latest project were due, BIG MACHINE RECORDS instructed SPOTIFY to remove her entire catalog from its subscription streaming service. BIG MACHINE Pres./CEO SCOTT BORCHETTA has long been a vocal critic of streaming services such as SPOTIFY, saying on more than one occasion, to different publications -- the streaming business model is, “A race to the bottom.”

This weekend on the syndicated SIXX SENSE WITH NIKKI SIXX, NIKKI SIXX and co-host JENN MARINO welcomed BORCHETTA, who spoke candidly about the headline-making decision to pull SWIFT’s music catalogue from SPOTIFY, the reasoning behind it, and why it’s important to the future of the music industry.

Here's part of the conversation:
SIXX: “I figured there’s nobody better to talk about what’s in the news with TAYLOR SWIFT, and pulling all of her music off SPOTIFY. Obviously, you being the label, you would be the right person to go to because you were involved in this decision. So, can you explain it to me?”

BORCHETTA: “Yes, for all of TAYLOR’s records in the streaming era, if you will, we have never put them on any free streaming services for the first 90 to 120 days. And the reason being is we never wanted to embarrass a fan. What I mean by that is, if this fan went and purchased the record, CD, iTunes, wherever, and then their friends go, ‘why did you pay for it? It’s free on SPOTIFY,’ we’re being completely disrespectful to that super fan who wants to invest, who believes in their favorite artist... MOTLEY CRUE is one of my favorites, they’ve never let me down. I buy their records, right? So why would I want to go and do that only to know that, well, they ripped me off. I could have gotten it for free.”

SIXX: “So is this a 90 day, 120 day thing, or is this permanent?”

BORCHETTA: “This is what we decided to do. So, what we had done in the past with her records, is after that initial period, we put them up for streaming services. And for this album coming in to everything that’s going on in the business and how dramatic the streaming moment is and how it’s affecting sales, we determined that her fan base is so in on her, let’s pull everything off of SPOTIFY, and any other service that doesn’t offer a premium service. Now if you are a premium subscriber to BEATS or RDIO or any of the other services that don’t offer just a free-only, then you will find her catalogue. So the problem we have with SPOTIFY is, they don’t allow you to do anything with your music. They take it, and they say we’re going to put it everywhere we want to put it, and we really don’t care about what you want to do. Give us everything that you have and we’re going to do what we want with it. And that doesn’t work for us.”

SIXX: “What do you think is the upside of SPOTIFY?”

BORCHETTA: “Well, they have a very good player. It’s a good service. And they’re gonna just have to change their ways on how they do business. If you’re going to do an ad-supported free service, why would anybody pay for the premium service? The premium service that you pay for, which they do have a premium service, has to mean something. So, what we’re saying is it can’t be endless free. Give people a 30-day trial, and then make them convert. Music has never been free. It’s always cost something and it’s time to make a stand and this is the time to do it.”

MARINO: “Do you think other artists are going to follow suit? Is that kind of what we’re hoping for in this whole thing?”

BORCHETTA: “Yeah. It’s already happening. I’ve had calls from so many other managers and artists. There’s a big fist in the air about this. SPOTIFY is a really good service, they just need to be a better partner and there is a lot of support for this.”

SIXX: “Artists are looking for exposure. So however that happens, you know, we do interviews, we do videos, we write songs, we tour, we’re looking for exposure to satisfy our fans, and to get them to invest in us, because if they invest in us, we can continue to make music. We’ve talked about this in the past. Artists need to make money to keep making music, so everybody makes money…Spotify is one of those things that I hear young artists talking about. ‘Man, if we could just get our music on there, like we just want the exposure.’ And when you’re in TAYLOR’s position, or a lot of other artists’ position, you’re saying ‘you know, I like what you do, I just want to be paid for what I do.’”

BORCHETTA: “Exactly. And I think that’s where you can make a delineation between a free service, which works as a promotional service to create value. So, if you’re using a service like SPOTIFY for discovery, it’s like ok, here’s perhaps the new single that you can stream for 30 days, or here is a brand new artist that we’re excited about, that we’re going to expose, but when you get into… the big question you’re really asking, NIKKI, is how do you go from zero to value? And then what happens at value? So that’s where you could work with these services. Ok, let’s get in there, let’s get exposed, let’s create value, and once you have value, that means you have a career. And that means you have to sustain that career, because people want to keep hearing your music.”

SIXX: “Right. So, as a label, would you look at TAYLOR. She’s all the way up here and you go, look, we have value in her and we want to maximize that value, she wants to maximize that value, and we also want to help change this platform. But as a label, would you look at a brand new artist that you just signed six months ago - you just got their album, you guys really believe in it -- you would have a different outlook for SPOTIFY, you might say, let them stream it? Or would you use the same kind of idea.”

BORCHETTA: “I think you have to look at all promotion opportunities to expose something brand new, so that’s where you can have a different conversation. And I think you really hit the nail on the head -- one size does not fit all. And that’s the problem.”

SIXX: “That’s going to be their problem. They’re going to say, ‘Well, wait a minute. So we’ll help expose your band for you, but in five years, when they’re one of the biggest bands in the world, you won’t let us have that.’ That’s going to be their complaint.”

BORCHETTA: “Well, it’s no different than a band coming a doing a free radio show, and then coming back around and playing the arena two years later. There has to be a value system in place for us to continue to build careers.”
Listen to the full exchange at www.SixxSense.com
 
CEO of Spotify made a good point

Would she rather get paid for streams or just let everybody still download torrents?

Besides Mac Apps I don't even use torrents no more, I use Spotify a lot and I've actually purchased more albums since I get a chance to hear the album first
 
If her manager is worth his chops, he'd just have them pay her a large "signing bonus" (for lack of a better term) to have the rights to her library + royalties everytime someone plays her track.

That could really work for any artist.

But then I guess the label would have to get a cut.
 
Is Spotify starts having to pay artists "signing bonus'" based on their magnitude, they'll be out of business with the quickness.

Doing that for Taylor would have set a bad precedent and I don't think it's a sustainable solution.

Both sides have a take it or leave it mentality. Both are in a position where they can.

And for now, both sides are doing OK without the other.
 
illphillip said:
Is Spotify starts having to pay artists "signing bonus'" based on their magnitude, they'll be out of business with the quickness.

Doing that for Taylor would have set a bad precedent and I don't think it's a sustainable solution.

Both sides have a take it or leave it mentality. Both are in a position where they can.

And for now, both sides are doing OK without the other.
Click to expand...
For now

But personally I think that's the way the whole industry is going

Streaming companies are going to replace record labels IMO

But I also see what you're saying about both sides being okay without the other
 
You must log in or register to reply here.

The ultimate sneaker enthusiast community.

NikeTalk was created as a way of giving back to both the sneaker enthusiast community and to the greater global community of which we are all a part.

NikeTalk is NOT affiliated with Nike Inc. in any way, shape, or form. All opinions expressed herein do not necessarily reflect those of Nike, Inc.

© 1999-2024 NikeTalk.com

Share this page

Back
Top Bottom