Originally Posted by Antonio Sabato
Part of the allure of Jordans for most is that they're somewhat limited and not everybody can have them. If they became this readily available for every release, NIKE would lose because y'all would get bored and chase some other limited shoe
That's typical hypebeast banter
Jordans have been popular since the 80s. Not everyone here is looking for the most limited shoe they could find.
Jordan's have been selling out way before the flood gates open in 2011 for the Concords. The only time JB struggled was when they decided to do those Air Force 1/Jordan's mash up
, everything was sitting and going on sale... CDPs, Doernbecher, Team Jordan's and regular Retros. Jordan Brand is going to sell with or without these hypebeast.
Reason why they struggled during that era was because of them announcing they were done with Retros after the CDPs