Jordan Sportswear line, new direction?

• Dec 12, 2014

• #1

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rodrigofresh

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I know this has been mentioned in a couple of threads, i just wanted to get one thread going to discuss the new line and direction Brand Jordan is taking. 

Here are a couple new models that have hit Finishline.com

The new direction is supposed to feature more of a Sportswear vibe as opposed to a shoe looking exactly like a retro.... Kind of like what they did with the $400 Jordan Shine 

thoughts?

$120

$105

$130

 

• Dec 12, 2014

• #2

anthracite8s

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this isn't new they've been making shoes like this for years.

 

• Dec 12, 2014

• #3

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rodrigofresh

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Anthracite8s said:

 
this isn't new they've been making shoes like this for years.

Click to expand...

They have made shoes like the Flight Origin, The SC3 ect,,,, These have a different vibe to them, more of a lifestyle play. 

 

• Dec 12, 2014

• #4

160jordansdeep

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View media item 1302375

 

• Dec 12, 2014

• #5

Mr Dink

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It doesn't matter what we like, the general consumer buys them. If we get a Retro on the wall due to a return, customers will ignore it like any other shoe and go straight for the SC3.

 

• Dec 13, 2014

• #6

anthracite8s

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rodrigofresh said:

 
They have made shoes like the Flight Origin, The SC3 ect,,,, These have a different vibe to them, more of a lifestyle play. 

Click to expand...

lookup Jordan grown collection, Jordan 12 clave, Jordan 10 clave etc. there are many many shoes out there like this. all they're doing is trying to hype it up this time around so more people pay attention which means more full price sales and more $$$$$

 

Last edited: Dec 13, 2014