Tidal Streaming!!

tyisny said:

like the poster above me stated... this tidal thing is EXTREMELY beneficial to the Artist if it goes as planned. This is America one thing that has never failed is celebrity.... you know why Ipods took off... Celebrity, Why Beats took off, Celebrity.

That group they put together are the biggest acts in the world... of all Genre's of music and have insane pull with the youth. All these artist have a good financial take in this taking off and you better believe this brand is gonna be promoted heavily.

As for the idea itself, whoever are the masterminds behind it are making a Chess moves on execs & record labels finding a way to make money off of the artist.

Physical record sales are dipping lower & lower, Streaming sites are growing at alarming rates, EVERYONE is being intergrated with phones/electronics that have streaming services. It's safe to say at some point CD sales in general will be a thing of the past. Naturally as this projection started to take shape corporate companies were taking profits and leaving the artist/writerss with small fractions, just how they did with CD's

What these artist just did was assure themselves control of their business and more proportionate cuts from streaming, which is projected to be the new way most consume music. For those artist with Tidal, they will begin to see bigger royalties as streaming continues its rapid growth with music consumers.

this is a move put in place for the future, but if physical copies do begin to cease and digital downloads/streaming are the only means, Tidal could essentially turn a record labels entire responsibility into a promotions company. Artist would have less restrictions from labels and be able to recoup more money from actual album sales.

Basically if Streaming is the new way to consume music they just maid themselves the new Universal Music Group

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clarkchaz1988 said:

U guys think he's trying to just get a piece of the streaming pie but its bigger than from reading his statement. Songwriters will be fairly compensated for their work. Songwriters make relatively no money from streaming. Pharrell the artist made 250,00 off of "happy' from streams.  Pharrell the songwriter only made 12,500 from 'happy" streams.  So essentially if P was a no name songwriter living in his mommas basement dude would still have to work a 9-5 to make ends meet cause cant nobody survive off 12,500 a year. That's the problem. Broadcast radio benefits songwriters while streaming benefits the artist more. Taylor Swift took her music off of spotify for that very reason and now she's joining tidal andIm pretty sure it's because it's more money with tidal.

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heLiumcLinton said:

Good for him for selling artists a streaming dream.

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MECKS said:

IPods did not take off because of celebrity. There was no competition for the iPod.

What that entire article basically is saying is record labels are taking the money from these deals and not giving it to the artist. So in essence we as consumers have to compensate the artists for their crappy record deals? I'll pass.

Apple is already trying to "steal" artists from tidal:
http://www.engadget.com/2015/03/31/apple-reportedly-luring-tidal-artists/

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As Jay Z sees it, there is a clear solution to the problems facing musicians in the streaming age. They should band together — behind him, of course.

On Monday, Jay Z, the rap star and entertainment mogul, announced his plans for Tidal, a subscription streaming service he recently bought for $56 million. Facing competition from Spotify, Google and other companies that will soon include Apple, Tidal will be fashioned as a home for high-fidelity audio and exclusive content.

But perhaps the most notable part of Jay Z’s strategy is that a majority of the company will be owned by artists. The move may bring financial benefits for those involved, but it is also powerfully symbolic in a business where musicians have seldom had direct control over how their work is consumed.

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“This is a platform that’s owned by artists,” Jay Z said in an interview last week as he prepared for the news conference announcing the service. “We are treating these people that really care about the music with the utmost respect.”

The plan was unveiled on Monday at a brief but highly choreographed news conference in Manhattan, where Jay Z stood alongside more than a dozen musicians identified as Tidal’s owners. They included Rihanna, Kanye West, Madonna, Nicki Minaj, Jack White, Alicia Keys, the country singer Jason Aldean, the French dance duo Daft Punk (in signature robot costumes), members of Arcade Fire, and Beyoncé, Jay Z’s wife.

The stars stood side-by-side and signed an unspecified “declaration.” Jay Z did not speak, but Ms. Keys read a statement expressing the musicians’ wish “to forever change the course of music history.”

Jay Z’s plan is the latest entry in an escalating battle over streaming music, which has become the industry’s fastest-growing revenue source but has also drawn criticism for its economic model. Major record labels, as well as artists like Taylor Swift, have also openly challenged the so-called freemium model advocated by Spotify, which offers free access to music as a way to lure customers to paying subscriptions.

Tidal, which makes millions of songs and thousands of high-definition videos available in 31 countries, will have no free version. Instead, it will have two subscription tiers defined by audio quality: $10 a month for a compressed format (the standard on most digital outlets) and $20 for CD-quality streams.

“The challenge is to get everyone to respect music again, to recognize its value,” said Jay Z, whose real name is Shawn Carter. “Water is free. Music is $6 but no one wants to pay for music. You should drink free water from the tap — it’s a beautiful thing. And if you want to hear the most beautiful song, then support the artist.”

As a superstar artist and influential executive through his company Roc Nation, Jay Z has unusual power in the music industry. He is said to be courting new artists aggressively to join the service and offer Tidal special material and “windows,” or limited periods of exclusive availability.

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Yet Jay Z is entering the streaming fray as a boutique competitor against some of the most powerful companies in the business. Spotify has 60 million users around the world, 15 million of whom pay; Apple is expected to introduce a subscription streaming service this year. Last fall, Tidal’s parent company, the Swedish technology firm Aspiro, said it had 512,000 paying users.

In addition, the broader market for streaming music includes YouTube and the Internet radio giant Pandora.

Tidal faces other hurdles, like whether Jay Z can attract artists from beyond his inner circle. And while Tidal may have the support of individual artists, in many cases the distribution rights to their music are controlled by record companies.

Lucian Grainge, the chairman of the Universal Music Group, said he welcomed Tidal’s arrival. “We like lots of services and we like lots of competition,” Mr. Grainge said. “Jay is an artist as well as an entrepreneur. He’s a winner, and we like winners.”

Speaking by phone from Los Angeles — where he was periodically interrupted by parenting duties for his 3-year-old daughter, Blue Ivy — Jay Z described his vision for Tidal as an outlet where musicians and fans “can all just camp out and listen to music,” and where artists would “always be on album cycle,” meaning in constant promotion mode.

Music executives briefed on his plans were more prosaic, calling it a hub for entertainment content and social media. Other ideas, like links for concert tickets and merchandise sales, have been discussed as possibilities.

Vania Schlogel, a Tidal executive, said that a majority of the shares in the service would be set aside for artists. She and Jay Z declined to reveal specifics about the equity deals. But one executive involved in the negotiations, who spoke on the condition of anonymity because the deals were private, said that participating artists were being granted shares in exchange for their good-faith efforts to supply exclusive content — a sign, perhaps, of the confidence that the artists and their managers have in Jay Z’s ability to get things done.

In describing the service, Jay Z emphasized the question of fair play for musicians, calling the current system “criminal.”

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RECENT COMMENTS

Larry 1 hour ago
The price tiers seem a bit excessive. I know many have gotten used to the compressed audio of MP3s; but with relatively cheap data and...
Chris C 1 hour ago
It's all about money not art.
marquis 1 hour ago
Am trying to make my self rich. I rather take my chances and use the $10 to play lottery. I just listened to music Pandora and youtube.
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“Everyone knows that the pay system is unfair to artists,” he said. “Everywhere else, everyone gets compensated for their work. Music is everywhere — you consume it every day, everywhere you go. The content creator should be compensated. It’s only fair.”

Like other streaming services, Tidal pays a small royalty each time a song is listened to. Ms. Schlogel declined to comment on the company’s rates other than that they would be higher than services that have free tiers supported by advertising.

Last fall, Ms. Swift sent shock waves through the music business when she withdrew her music from Spotify, apparently because she did not want it offered free. About a month later, Jay Z approached the board of Aspiro, according to an Aspiro disclosure.

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Jay Z dismissed a suggestion that his interest had been prompted by Ms. Swift’s move, saying that his plans “have been in the works for a year.”

Jonathan Prince, a spokesman for Spotify, said in response to a question about competition from Tidal, that “we think it’s good for artists and labels to be on Spotify, because that’s where the music fans are, and we are confident that’s where artists and labels will want to be.”

Early Monday, artists associated with Tidal began promoting the service on social media through the tag #TIDALforALL. That stirred excitement among fans, although some in the music business and the technology world remain skeptical about Tidal’s chances against players like Apple and Spotify.

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“I think Jay Z is about to find out the limits of his celebrity,” said David Pakman, a venture capitalist and former digital music executive. “I am sure he will lure exclusive content onto the service but that will reach a limited audience.”

Jay Z said he was not concerned about the competition as long as he was able to put forth the service that he has envisioned.

“I just want to be an alternative,” Jay Z said. “They don’t have to lose for me to win.”

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tyisny said:

 

MECKS said:

IPods did not take off because of celebrity. There was no competition for the iPod.

What that entire article basically is saying is record labels are taking the money from these deals and not giving it to the artist. So in essence we as consumers have to compensate the artists for their crappy record deals? I'll pass.

Apple is already trying to "steal" artists from tidal:
http://www.engadget.com/2015/03/31/apple-reportedly-luring-tidal-artists/

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if Jimmy Iovine is already shaky and trying to intervene 1 full day in... then these artist really made a power move

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heLiumcLinton said:

It's cute Hov trying to help artists, but what incentive do the regular people have to jump ship from Spotify/Pandora? It's the same thing, I guess if you feel like rich people deserve more money. Otherwise I got way too many Spotify playlists to change

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