H&M Apologizes for Racist Response to Lack of Diversity in Marketing Campaign

The question was why aren't there more black people in your ads?

The response was we are trying to portray a positive image.

I don't see how some of you are missing this. People wanna complain about black people always pulling the race card. This is a prime example of why people shout racism at the top of their lungs. because everyone else denies, denies, denies even when it's blatant as hell.

Of course people think we are in a post racial society when folks can't even see it when it slaps them in the face. I'd how people are defending those tweets.
 
Yes sir, it was racist...or at least sounded racist.

Right...so that was the point of my post to @sooperhooper and everyone else who think this was some sort of "media-driven race baiting spin".

That **** was as clear as day.

Nobody spun anything.
 
Thought H&M was a woman's store every time I passed it.
 
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Relax yourself.

S&F no longer prevalent but more senseless shootings are happening

really.... 

you new yorkers didn't even stand up to the racist *** stop and frisk policy in your own borough...

how you talking about warfare?
 
I like h&m. The little bit that i can fit. Seems like its mostly geared toward frail white people. Im a muscular black man and i dont skip leg day. You gotta offer something more than skinny denim my g. Shirts be getting like one wear then they draw up and turn into muscle shirts. I dont be on that showing off tip but the clothes fit me likr i want the whole world to know i get it in.
:lol:


Bought a black hoody and that dam thing shrunk after 2 washes :smh:
 
SAME CLOWNS WHO CLOWN H&M ROCKING BRETT FAVRE DAD JEANS 
 
Doesn't matter, H&M could have a picture of noose on a graphic T and black people would still shop there.

We spend our money on others but we downgrade and downplay black owned clothing. LOL
 
Doesn't matter, H&M could have a picture of noose on a graphic T and black people would still shop there.

We spend our money on others but we downgrade and downplay black owned clothing. LOL
NAME SOME BLACK OWNED CLOTHING BRANDS FOR PEOPLE. 

INB4 OFF-WHITE AND HOOD BY AIR 
 
NAME SOME BLACK OWNED CLOTHING BRANDS FOR PEOPLE. 

INB4 OFF-WHITE AND HOOD BY AIR 

FUBU?

200.gif
 
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There are plenty out there. The problem is you don't know any that you can willingly walk into a store and purchase right now. And that's an entirely different discussion.

You aren't making a conscious decision to shop at h&m. You're doing it because it's easily accessible. If there were some "black h&m" People would shop there
 
There are plenty out there. The problem is you don't know any that you can willingly walk into a store and purchase right now. And that's an entirely different discussion.

You aren't making a conscious decision to shop at h&m. You're doing it because it's easily accessible. If there were some "black h&m" People would shop there
that's why I asked though. to get educated.

black HM = against all odds? idk 
 
This is the definition of manufactured controversy. Nobody actually cares about the diversity (or lack thereof) of H&M marketing campaigns, right?

yea i gotta go with this, recreational bitterness

Most of these folk want social props as they take a moral high-ground from the twitter soapbox. Take a peak into their lives and you'll change your minds...
 
how you think it gets to that point if spreading awareness is seen as "fake outrage"?
 
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how you think it gets to that point if spreading awareness is seen as "fake outrage"?
b/c it spreads more hate than awareness. I prefer the latter tactics. Bravo Mizzou -- that's how you usurp power -- f 'spreading awareness.'
 
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[h1]In the Wake of H&M’s Recent Apology, Is Min. Farrakhan’s Call For a Boycott More Appealing?[/h1]
How does a retailer open a location in South Africa and in response to a question on its lack of diversity claim white models represent a more “inspiring” and “positive image?” Well, it’s easy when companies respect Black money but not Black physicality.

Recently, H&M came under fire after a tweet from its new South Africa location, which implied prejudice against Black models.

The company followed with a lackluster apology, explaining that the comment was misunderstood.
H&M regrets the response to a social media message that was recently aired on Twitter and wishes to clarify the intention of the message. In no way does H&M state that positivity is linked to an ethnic group. H&M is proudly a global brand that embraces all people who are inspired by fashion, regardless of ethnic background, gender or culture. We wish to [apologize] if our message has caused [offense] in any way as this was not the intention.
Of course some people are calling it a damage control tactic and not a real apology. After years of misrepresentation and exclusion, “I’m sorry” just doesn’t translate into actual remorse.

But that could all change. If Black people stopped putting their money into white business, racist comments could barely slip through the cracks. Black money is where the real power is.  According to Cheryl Pearson McNeil, a vice president at Nielsen Company, “The Black population is young, hip and highly influential. We are growing 64 percent faster than the general market.”

Black consumers make 156 shopping trips per year compared to 146 for the total market. With $1.1 trillion in spending power, Black people spend most of that money on businesses run by non-Blacks. Not to mention, while Black people make up 13 percent of the population, only 7 percent are small business owners.

The NAACP reported on “dollar circulation” in the Black community.
“Currently, a dollar circulates in Asian communities for a month, in Jewish communities approximately 20 days and white communities 17 days. How long does a dollar circulate in the Black community? 6 hours!  Black American buying power is at 1.1 Trillion; and yet only 2 cents of every dollar black spend in this country goes to black owned businesses.”
So it’s true. Black consumers spend most of their money outside of the Black community and, according to Nielsen Company, advertisers have repeatedly undermined the Black media, spending only three percent, or $2.24 billion, of the $75 billion spent with all media last year. Most companies allot only 3 percent of their advertising budgets marketing to Black consumers.

H&M doesn’t have to feel obliged to use Black models in their global marketing campaign because the numbers show Black people will shop anyway.

Imagine if that all changed.

If even half of that economic power was put into Black communities, it would certainly allow growth for Black investment groups, Black venture capital firms, Black enterprise, Black health insurance, and Black globally recognized corporations. Reportedly, if Black people existed as an independent nation, our wealth would be ranked 11th in the world. Businesses like H&M would call personally for more Black models. Corporations would exhaust budgets on advertising to Black consumers.

Make no mistake about it, Black money matters.

Now it seems Minister Louis Farrakhan’s request to boycott the Christmas “bonanza” makes more sense.

“We intend to boycott Christmas, but not Jesus,” Farrakhan explained in an interview with Roland Martin of NewsOne Now.  “We think that they have taken advantage of us and our consumer dollars by materializing the respect and honor of Jesus and making it a bonanza for white business.”

Farrakhan’s boycott is an opportunity to support Black business like never before. Mainstream corporations start advertising for Black Friday before candy buckets get filled for Halloween. The holiday music in the department stores literally drowns out the small Black businesses who offer also apparel and services. In a country run like a corporation, money is the real striking point.

“So on Black Friday, we won’t be there. When they feel the pain of our withdrawal or our economic power from them, then we can talk about real change in America,” Farrakhan said. “Either [they are] going to treat us right or we’re going to withdraw our economic support. We intend to boycott Christmas, but not Jesus.”

Take for example the effect of the football players of Mizzou refusing to play when the university did not address racial injustices happening on its campus. Sport players bring in a lot of money to educational institutions, especially football. Without the players running around making millions for the school, officials were forced to address the problem. Since then, the president and another university official have stepped down. The reasons for their resignation stretch far beyond money undoubtedly, but it can be said that every day the players (and their multimillionaire coach) refused to play, the school lost more dollars.

Money talks— it shouts, actually.
https://atlantablackstar.com/2015/1...farrakhans-call-for-a-boycott-more-appealing/
 
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