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Read this article last night. I found it to be interesting. I think it's a combination of WF's arrogance and the consumer, who is becoming a smarter shopper that can find the same (or comparable) items elsewhere. Personally, I used to rely on WF for their meats/veggies...but I'll happily do most of my shopping at Wegman's now. I can get my organics, amongst other things, at a fraction of the cost that I was paying at WF.
All in all, it's going to be interesting to see what WF does going forward...
Link
All in all, it's going to be interesting to see what WF does going forward...
WASHINGTON — Whole Foods Market, often called “Whole Paycheck” because of its prices, is working to shed that image.
The chain realizes that it is no longer as exclusive as it once was, and that it needs to compete on price and bring shoppers back.
In its most recent quarter, Whole Foods’ same-store sales were down 2.6 percent from a year ago, and the retailer has said that sales could fall as much as 2 percent in 2017.
“The field is a little more crowded. Whole Foods sort of had a monopoly for a long time, but there’s more competition now and more focus on organics,” said Jeff Metzger, publisher at Food World and Food Trade News in Columbia, Maryland.
“Whole Foods did a wonderful job and kind of created that semimonopoly for many years, but other guys have caught up, including many mainstream retailers who offer large and somewhat comparable organic sections,” he said.
For example, D.C.’s biggest grocery players by market share, Giant Food and Safeway, continue to open larger and more upscale stores while still keeping prices competitive.
One recent example of Whole Foods’ new approach is its Thanksgiving dinner, which might have been one of this year’s best Thanksgiving bargains. Its prepared turkey dinner, with a ready-to-cook, 13-pound bird and traditional side dishes for 6 to 8 people, was $90 this year. It was previously $120.
Link