- Feb 15, 2000
The winner: Mossified842345
As a child, I looked at Michael Jordan as the greatest thing on the planet, and sometimes watching old videos and highlight reels, it can still be true. Always trying to get to be like him was nothing short of failure, but looking for his kicks, and maybe for one second feeling as if I could be MJ...
As the years have gone by, I can remember telling my Mom all I wanted for my B-Day was the OG Black/Red XIII, and I did not receive them, in which I got a portable CD player. Not thinking of anyone's feelings but my own, I wanted to return the gift, and get the kicks, but that didn't happen. Then it came time for the Black/Red XIV. She said if I can save half of the money, they will be mine. Well, after a few odd jobs, I saved the $75, and my first pair of adult Jordans were mine. That started the craze for me, always wanting to get the newest pair, the newest colorways, it was an amazing feeling.
Now as I am 24, and it is years later, the hype has started to die down for me. Sure I grabbed the Aquas, and I grabbed the OG colorways of most of the shoes this past year, but as I see what future releases are around the corner, nothing pulls me in like if I were to see MJ wearing say the newest AJ model in the Finals, and trying to find out everything I could as to where I could find them to purchase. There is not as much hype anymore, at least in my eyes, for the product. I can remember when the XI's came out in 2000-2001, and every colorway was flying off of the shelf, and I can remember waiting in line for early retros, and trying to keep my place by having my face pressed against the gate. It def. is not like that anymore, due to them over producing, and bad marketing.
With some of the colorways too, it is hard to take them serious when the varient market is so much of the market. When you release the Ice Blue Women's VIII, or the Thunder and Lighting pack which could easily pass for some liquor store varients, it is hard to believe that Michael Jordan, the greatest business man, and the greatest player to ever play the game is behind these insane products. To have the Grape V's be a lifestyle, but we put out the Navy/Orange/Peapod colorway, what has that company become.
I am one to not be able to afford the $310 packs next year, even though I would love the OG colorways that are included in some of the packs. I cannot believe that he is doing this when it is the anniversary of the XX3 and that the shoes mean so much to the company, yet you still continue to kill people's wallets and hopes of getting the OG colorways...
All in all, Brand Jordan is an outstanding company, and without MJ, it would be another Shaq/Pro-Ked type of shoe. Bring it back to what the customers want, 99 Retros, and some of the special colorways that made the company what it is today. 10 years is a long way to look down the road, who knows what could be in store. Brand Jordan could be finished, and just putting out sub-par Team shoes, or lack luster retros. Or they could flip it in the other direction, stop with the main line, and continue to bring out retros in amazing colorways, combined with OG colorways, and bring out Team shoes that can make the company stand on it's own when the last of the OG shoe heads start to die down...