balloonoboy
Banned
- 9,784
- 481
- Joined
- Nov 13, 2009
On my daily, I see about 20 or so pairs of fusion jordans, mostly the AF x Jordan. Recently, the Aqua AFJ VIII released and kids actually stood in line for those. STOOD IN LINE. This worries me.
Check it.
It's without a doubt that the retro signature line is JB's bread and butter, but of late those Is, XIIs, 2010 and CDPs have been gathering dust. I for one thought it would be a totally different story, instead, with the frankenstein kicks the ones hitting the sales rack, but this hasn't been so. I don't know if I'm jumping the gun or not, but it's possible that Jordan may altogether stop releasing retros and stick to their new breed of kicks. I hope this does not happen. I believe that the economy has a great influence on who buys what and many of those who know about J's aren't in a position to buy like they did before. Another big influence is the fact that many of the younger kids don't really know who Jordan is outside of a jumpman logo, whose kicks they were furnished with growing up. This is a sad fact indeed because the brand was fueled by the man, and even if the man himself isn't playing anymore, the commercials could still harp back on times past, yet those commercials have been replaced with the faces the like of Carmelo Anthony, Dwyane Wade, and others. These kids don't even know the legacy behind the kicks which is why they are so enamored by the Fusions.
They are the market right now in terms of Jordan Brand, and wherever their fancy takes them is probably where JB will follow.
It's not looking good for retros or the signature line as a whole. I really hope I'm wrong about this.
Discuss.
Check it.
It's without a doubt that the retro signature line is JB's bread and butter, but of late those Is, XIIs, 2010 and CDPs have been gathering dust. I for one thought it would be a totally different story, instead, with the frankenstein kicks the ones hitting the sales rack, but this hasn't been so. I don't know if I'm jumping the gun or not, but it's possible that Jordan may altogether stop releasing retros and stick to their new breed of kicks. I hope this does not happen. I believe that the economy has a great influence on who buys what and many of those who know about J's aren't in a position to buy like they did before. Another big influence is the fact that many of the younger kids don't really know who Jordan is outside of a jumpman logo, whose kicks they were furnished with growing up. This is a sad fact indeed because the brand was fueled by the man, and even if the man himself isn't playing anymore, the commercials could still harp back on times past, yet those commercials have been replaced with the faces the like of Carmelo Anthony, Dwyane Wade, and others. These kids don't even know the legacy behind the kicks which is why they are so enamored by the Fusions.
They are the market right now in terms of Jordan Brand, and wherever their fancy takes them is probably where JB will follow.
It's not looking good for retros or the signature line as a whole. I really hope I'm wrong about this.
Discuss.