ADIDAS X YEEZY COLLAB OFFICIAL THREAD *NO LC's PLEASE*

[URHere]

No celebrities care about you. What’s new?

Not about if a celebrity cares about you lol it about defending someone with bigoted viewpoints.
If you are one of those White Lives Matter types... welI guess it's whatever then

 

[dblplay1212]

I disagree. I don't think the people buying shoes care that much. It's some for sure but Adidas could bring Kanye back right now, drop Pirate Blacks and they would still sell out.

I don't disagree. But you have to look big picture. Yeezy was 7-10% of Adidas sales. That means 90%+ was other ****. If Adidas being associated with Ye caused that 90% to drop 25% in sales bc people didn't want to be repping Adidas bc of the Nazi stuff he's spewing, that's a way bigger loss than cutting off 7-10% in the Yeezy line. Our perspective of Adidas/Yeezy is way skewed bc Yeezy line carried way more weight in the weird niche sneaker community we live in. Yeezy and UB seemed like 90% of Adidas sales bc that's what we saw in our world. But man their bread and butter is Stan Smith, Sambas, Superstar, etc. They can't risk those tanking bc of their association with Ye.

Plus Adidas is a German company so all that Nazi and holocaust stuff hits a little different with them. There ain't no coming back from that. People tried to make excuses like he only said it to get out of his deal but mans was just saying the same **** on ALEX JONES like 6 weeks ago. It's hard for some to accept but that's just who he is now. And Adidas understandably doesn't want to be associated with that.

 

[jordansallday]

I have a feeling with Adidas reeling from Yeezy ( over $1B) and the Beyonce line (over $200M plus they're paying her $20M annually) plus sales being down as much as 60% last year that they will work with Ye to start the line back up at least to sell their enormous inventory they haven't moved yet.

 

[Confessions of Fire]

They aren't that desperate

 

[Arcanum512]

I have a feeling with Adidas reeling from Yeezy ( over $1B) and the Beyonce line (over $200M plus they're paying her $20M annually) plus sales being down as much as 60% last year that they will work with Ye to start the line back up at least to sell their enormous inventory they haven't moved yet.

But how is Kanye stopping them from just selling that inventory? He’s not. They can do what they want with it. They haven’t tried selling it yet because his name is trash right now (and likely for a long time) and they’re worried about bad publicity by trying to sell “Yeezys”. Bringing Kanye back is the polar opposite of what they’re trying to do right now. The inventory will eventually get pushed out for sale. Without ye.

 

[jopx]

Blah blah blah.... yada yada yada.

 

[gum bottoms]

 

[rioibrs]

"adidas is wasting their time trying to get the gen z market" - niketalk

 

[nice jahb]

I suspect the black/white/gum sambas will be the pandas of this year

 

[jayocampo]

"adidas is wasting their time trying to get the gen z market" - niketalk

Like I said. Adidas ain't dead especially if you bringing in Kpop artists to do collabs. If Adidas was smart, they would get that New Jeans group while they're still OP among gen z.

 

[Confessions of Fire]

Like I said. Adidas ain't dead especially if you bringing in Kpop artists to do collabs. If Adidas was smart, they would get that New Jeans group while they're still OP among gen z.

Too late though, NJ already got a Nike deal

 

[jordansallday]

But how is Kanye stopping them from just selling that inventory? He’s not. They can do what they want with it. They haven’t tried selling it yet because his name is trash right now (and likely for a long time) and they’re worried about bad publicity by trying to sell “Yeezys”. Bringing Kanye back is the polar opposite of what they’re trying to do right now. The inventory will eventually get pushed out for sale. Without ye.

Adidas owns the designs. They don't own the Yeezy branding. It would be a logistics nightmare to scrub all the Yeezy branding, which will require months to several months to do because each and every pair will have to be done with $500M in inventory. It's far easier to strike a deal with Ye and sell off the inventory. It's actually closer to $2B lost if they can't move all the Yeezy pairs they have in "storage".

 

[jayocampo]

Too late though, NJ already got a Nike deal

Ahhh I thought Li-Ning would've gotten them tbh because one of them was wearing dwade's sneakers. Nike pounced!

 

[Confessions of Fire]

Ahhh I thought Li-Ning would've gotten them tbh because one of them was wearing dwade's sneakers. Nike pounced!

Technically, I think it’s just 2 out of the 5 with Nike for now. So your idea might actually be plausible

 

[Arcanum512]

Adidas owns the designs. They don't own the Yeezy branding. It would be a logistics nightmare to scrub all the Yeezy branding, which will require months to several months to do because each and every pair will have to be done with $500M in inventory. It's far easier to strike a deal with Ye and sell off the inventory. It's actually closer to $2B lost if they can't move all the Yeezy pairs they have in "storage".

Finally someone makes a logical argument that isn’t just “they won’t sell without Ye’s name!” that people have been selling. Thank you for that.

I still think it would be less headache long term for adidas to get to scrubbing (I wouldn’t be surprised if that process started months ago).

 

[gum bottoms]

Edit

 

[turbospartan]

Finally someone makes a logical argument that isn’t just “they won’t sell without Ye’s name!” that people have been selling. Thank you for that.

I still think it would be less headache long term for adidas to get to scrubbing (I wouldn’t be surprised if that process started months ago).

New insoles, new tags, and new boxes, as those are the only things that mention Yeezy - correct?

The problem is likely that these are all "ready to ship" at their distribution centers, so they would have to either ship them somewhere (China or India for cheaper labor) to scrub the "Yeezy" branding, or do it here in the US (where labor is high cost). I'm guessing that is part of the hold up... the cost for tags / boxes / insoles + the labor to "fix"

 

[James_O]

New insoles, new tags, and new boxes, as those are the only things that mention Yeezy - correct?

Fairly certain. All they would have to do is just get all the pairs they have in storage and put in new insoles + tags and boxes

 

[sphynx]

Everything has its moment and kids move on. Even before Kanye got put out to pasture Yeezys was already starting to fade out the public consciousness. In 2022 it was really only Turtle Doves and slides that made any noise

Adidas might as well move on. That 2016-2020 feel never coming back to the Yeezy brand in their hands anyway

 

[jorgefm]

Everything has its moment and kids move on. Even before Kanye got put out to pasture Yeezys was already starting to fade out the public consciousness. In 2022 it was really only Turtle Doves and slides that made any noise

Adidas might as well move on. That 2016-2020 feel never coming back to the Yeezy brand in their hands anyway

Right even with Kanye it wasnt even close to that years i still remember the mistery behind the first pic of 700s or when 500s drop everyone was interested. Adidas oversaturated the brand and Kanye really stoped with the design even rocking his own shoes on 2021

 

[buhenufi]

Everything has its moment and kids move on. Even before Kanye got put out to pasture Yeezys was already starting to fade out the public consciousness. In 2022 it was really only Turtle Doves and slides that made any noise

Adidas might as well move on. That 2016-2020 feel never coming back to the Yeezy brand in their hands anyway

Disagree. I think fashion is cyclical and the trend right now is dunk lows and Jordan 4s. A few years ago, dunk lows and Jordan 4s were sitting. Yeezys have timeless appeal like Jordan retros and eventually 350s will be in style again. Adidas would be silly to abandon Yeezys especially since they always sell out and they’re extremely profitable for them.

 

[watermelondeity]

It's ok to just like something and not immediately argue that your tastes are reflective of the great cycle of fashion

 

[Bosa]

Adidas went ham to push yeezys on bad bunny new vid today. Hmm

 

[sphynx]

Disagree. I think fashion is cyclical and the trend right now is dunk lows and Jordan 4s. A few years ago, dunk lows and Jordan 4s were sitting. Yeezys have timeless appeal like Jordan retros and eventually 350s will be in style again. Adidas would be silly to abandon Yeezys especially since they always sell out and they’re extremely profitable for them.

Roshe runs had a timeless appeal too, but everything has it’s time. The gap left by Yeezy right now is being easily filled by New Balance and it’s ascension

I do agree with some of the other points in here too. Adidas problem is the people who love their Yeezy product have yet to abandon them in large numbers. The people doing the cancellation are people who never bought a pair of Yeezys in their life. What they’re like is “in 5 years when I buy my next pair of $100 gym shoes, I’ll consider Adidas” so Adidas has locked itself into a corner when it comes to offing that inventory

 

[jayocampo]

Adidas went ham to push yeezys on bad bunny new vid today. Hmm

Lmfao the sambas, adidas originals socks, yeezy slides. Perfect product placements.