My Sneaker Brand - Lumi Shoes

Also for ideas.
Maybe a shoe where you can customize the color of the entire shoe.

Like a white shoe with accents at the sole, midsole and upper that can be changed to match your outfit each day.
One shoe to match your entire closet.
 
If you wear these anywhere youll be known as "that guy with the light up shoes"

Believe me. It all comes down to how well you market your product. This concept of "that guy with the light up shoes" can be said about never thinking people would wear skinny jeans and be known to be "that guy with the tight pants". You need the marketing for something to catch wave and brand a product to be redeemed "acceptable"
 
Not my cup of tea as a grown *** man, but I can see customizing the color of your sole via an app being a big deal.

Best of luck.

On a related note, how long until Rockdeep bites this idea for his shoe line?
 
I am a footwear buyer, go back to the drawing board.... rethink your entire go to market strategy and how you want your brand to come to life.

Light ups is not where its at. 
 
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