On what depends your purchasing decision?

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Joined
Mar 10, 2013
Hello,

inspired by a private discussion and a subsequent bet I am interested in your opinion concerning the following statement:

I am of the opinion that after having decided on the shoe model the purchase decision depends primarily on the shoe's colourway and its name (apart from the price). What do you think?
 
Quality and craftsmanship.  Yes, this means I miss out on a lot of Jordan and Nike releases.  

Colorway definitely matters, however name means nothing to me.  If a shoe looks dope, I couldn't care less what the manufacturer decided to name it.  
 
You're right, but what about a cool name for example on the tongue top?
 
 
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