Ethnic Marketing Failures Request

[antbanks81]

I need to find some examples of poorly executed (in bad taste) ethnic ads aimed at African-Americans, Latinos and Asians. Google search isn't turninganything up. Please give me an example,pictures would be great.

Or let me know if you have a site that I can search.

 

[josebronx]

B.E.T

 

[senatorjeffsmith]

McDonald's ftl

 

[i be john mayer]

yea McDonalds is the worst. For real? They make chicken biscuits just like your grandmama? Cats is playing rollerbasketball?

 

[you big dummy]

[size=+2]VW Terrorist[/size]
http://www.youtube.com/v/e6rBrJhWAfk&color1=11645361&color2=13619151&fs=1

One of the most racist commercials in recent history is particularly appalling. Volkswagon features an Arab terrorist in its ad campaign for the new Poloautomobile. The terrorist attempts to be a suicide bomber at the scene of a busy restaurant, but his plan is thwarted because the Polo, despite being small, isjust too strong for his bomb.



[size=+2]Coloreria Italiana[/size]
http://www.metacafe.com/fplayer/859555/coloreria_italiana.swfhttp://s.mcstatic.com/Flash/vp/mc/E...0.4.swf&networkingAllowed=true&reportTM=true&

The racist joke, "Once you go black, you never go back" is implied in this Italian detergent commercial. A womanshoves her white husband into the washing machine, pours in some detergent, and out pops a muscular black man. Amazingly, the company's official tagline is"Colored is better". Classy.


[size=+2]Sony[/size]
http://www.youtube.com/v/-vnzAMqDw4w&hl=en&fs=1http://www.youtube.com/v/-vnzAMqDw4w&hl=en&fs=1

Engadget famously called out Sony's multi-vignette PSP campaignin 2006 as being clearly racist. The ads were promoting the new ceramic white PSP. The ads featured an aggressive, strong-looking white woman clawing,clutching and otherwise dominating a subordinate black woman. The campaign was universally panned as racist and Sony yanked the ads, apologizing for its lackof sensitivity.


[size=+2]Black Toothpaste[/size]
http://www.youtube.com/v/byok6vipekQ&color1=11645361&color2=13619151&fs=1

This bizarre Asian commercial reminds viewers that "appearances can be deceiving". A black man acts as a Good Samaritan before turning into blacktoothpaste. If you're thinking, "Huh?" you're not alone.

 

[i be john mayer]

double post

 

[mytmouse76]

def. McDonalds...they can't market anything to black people without a song...

 

[lrrr]

Originally Posted by you big dummy

The racist joke, "Once you go black, you never go back" is implied in this Italian detergent commercial.

That's not racist.

 

[antbanks81]

I want to thank you all for your help. McDonald's is a good example since they always have to have some hip hop in their ads, like the kid eating his appledippers to the casper slide. LOL.

You Big Dummy, thanks a ton! That PSP ad will do it since I probably won't be able to use the youtube vids.

 

[Nouss]

Whats up with these sellouts being in these commercials just for a buck?

 

[wcghost]

@ the Asian commercial for toothpaste!.

reminds me of this:

 

[trasoul82]

I remember picking up a greeting card from "Hallmark Mahogany" (Hallmark's line catered to African Americans/Blacks).

It looked and classy so I looked closer and saw that it was filed under "belated birthday." So I pick it up and opened it and it read...

Spoiler

Spoiler

Spoiler [+]

Spoiler

You know how we do... Happy Birthday

I laughed, but I was pretty disappointed with Hallmark.

 

[solefood229]

Mcdonalds

 

[solewoman]

Originally Posted by TraSoul82

I remember picking up a greeting card from "Hallmark Mahogany" (Hallmark's line catered to African Americans/Blacks).

It looked and classy so I looked closer and saw that it was filed under "belated birthday." So I pick it up and opened it and it read...

Spoiler

Spoiler

Spoiler [+]

Spoiler

You know how we do... Happy Birthday

I laughed, but I was pretty disappointed with Hallmark.

LLS

thats funny as heck but im calling tales of the duck on that one.

 

[general johnson]

If caught in a jam with some savage negroes, insert a bucket�of chicken and slide away while they shuck and jive...

 

[antbanks81]

General, I never saw the savages commercial, or I just blocked it from my memory. It amazes me still the amount of racist BS put out there.

I do remember the KFC ad though. My mans giving her the straight +#%# special for a piece of chicken. Why can't he go buy his own? (and shorty didn'tlook like the type to kill a whole bucket)

 

[mr5dollarfootlong]

abercrombie and fitch - asians
mcdonalds - african americans

 

[gmills23]

That KFC grill chicken commercial is def a FAIL

 

[ripyzyz]

That psp ad campaign aint bad

 

[tkthegirl]

 

[kaycurrency]

 

[the fame]

Originally Posted by TkTheGirl

The things they can get people to do for a check.

P.S. They forgot to add the big black buff dude jumping and shadow boxing.

 

[optimusprimeaphia]

Worst voice acting EVER.

"we goin ta mcdanoes"


Because I live in Atlanta, this is how I live.

 

[jfmartimcdandruff]

Man, the R&B McDonalds commercial is a classic

 

[optimusprimeaphia]