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updated 1 hour, 28 minutes ago
LOUISVILLE, Ky. - Meat lovers, relax. But chickens, beware.
KFC says Americans are gobbling down so many Double Downsandwiches that the fast-food chain will offer the bunless, meaty sandwich longer than it had planned.
Originally the sandwich — bacon and cheese surrounded by chicken filets — was to have been available through Sunday.
But KFC said Wednesday that the sandwich will be available now for as long as customer demand remains high.
The Double Down came onto the market on April12 and was supposed to have lasted about six weeks. But it tapped intoAmericans' fascination with quirky food and became a viral-marketingsensation. People posted videos of themselves eating the sandwich onsites like YouTube, and celebrities like Stephen Colbertgobbled it up.
KFC said it has been one of its most successful sandwich launches ever. Later this month, KFC expects to sell its 10 millionth Double Down. They cost about $5.
Somehave questioned the sandwiches' nutritional value. The original versionhas 540 calories and 32 grams of fat, and 1,380 milligrams of salt. Agrilled version cuts calories to 460 and fat to 23 grams, but sodiumrises to 1,430 milligrams. By comparison, the Big Mac from McDonald'shas 540 calories, 29 grams of fat and 1,040 milligrams of sodium.
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KFC's Double Down is essentially a sandwich with two chicken filetstaking the place of bread slices. In between are two pieces of bacon,melted slices of Monterey jack and pepper jack cheese and a zestysauce.
